Design, Data & Derivatives | $1.8M Raised, $40M Traded | The EthosX & Fliq Playbook
When EthosX set out to reimagine how traders access derivatives in Web3, the challenge was clear, building a technically sophisticated product is one thing, but driving meaningful adoption requires coordinated execution and strategic guidance.
Backed by a successful $1.8 million fundraising round, the project had both the resources and investor confidence to bring its vision to life. To support this, Aki and the senior team at MEDIA369 collaborated closely with EthosX leadership and the wider in-house development and design teams, translating technical capability into measurable market traction.
Trading Breakthrough | Metrics That Mattered
EthosX wasn’t simply launching an exchange; it was introducing a new class of on-chain derivatives with features that appealed to both retail and professional traders: guaranteed stop loss, extreme leverage options, non-custodial settlement, and pool-vs-pool trading. The results demonstrated early validation: the platform engaged incredible traction with qualified traders, executed over 80,000 trades, generated over $110,000 in affiliate-driven trade volume, and recorded a single-day notional trading volume exceeding $1 million.
“Working with Aki and his team built a trust that grew week by week,” said Deepanshu, Co-Founder & CEO of EthosX. “Their guidance helped connect our quant-driven product design with real trader adoption, which was essential to validating OPERPs in the market.”
The Playbook | From Branding to Trader Engagement
From the initial logo rebrand, custom 3D assets and branding through to community engagement and growth operations, the MEDIA369 team led core initiatives while working seamlessly alongside EthosX’s senior leadership and wider technical team. Senior team members such as Patrick, Axi and Victor, played pivotal roles in linking strategy with execution, while the broader development and design teams ensured the platform could scale reliably, MEDIA369 and ANSG is part of The369Group.
Engagement and accountability were central to this work. Subtle structures to track trader activity and participation allowed the community to organically share results, discuss strategies, and showcase PNLs. This transparency reinforced authentic participation and elevated the sense of accomplishment within the trader base.
Web3-native programs such as affiliates, ambassadors, and on-chain transparency were complemented by disciplined operational oversight drawn from Web2 practices. The combination ensured initiatives were coordinated, measurable, and responsive without stifling creativity.
Experienced CMO/CGO, Aki reflected: “I enjoyed working directly with Deepanshu and Surbhi — the depth of technical expertise paired with openness to strategic growth execution made this a uniquely rewarding collaboration. Building the bridge between complex product mechanics and trader adoption was immensely satisfying.”
Beyond Mainnet | From Beta to Breakthrough
EthosX’s beta success validated the product, generated record trading days, and built a meaningful trader base to the mainnet launch. The platform has since returned to a focused development phase for its next iteration, refining OPERPs while the team channels energy into Fliq, a creator-driven prediction market incubated by EthosX. Using the same operational playbook, Fliq launched with a strong foundation of engaged traders, demonstrating how disciplined execution can compound across multiple product lines. Explore Fliq’s integration in the broader ecosystem, find more information on Aptos Foundation.
“The collaboration was pragmatic and fast,” said Surbhi, Co-Founder of Fliq. “It gave us the confidence to bring Fliq to market with a clear operational base already in place, without needing to reinvent the wheel.”
Seamless Execution | Teams Working as One
The success of the project stemmed from how naturally the teams integrated. MEDIA369 with their strategy, design, development and growth teams, integrated and worked alongside EthosX’s senior leadership, to extend operational capacity. The collaboration was fully aligned with the project roadmap, executed with commitment, and supported the wider team’s goals, allowing technical innovation and market adoption to advance together.
Momentum Delivered | Effort Into Outcome
In a landscape where many products struggle to translate engineering into adoption, EthosX demonstrated that disciplined execution and thoughtful design drive meaningful engagement. The platform’s success, alongside key lessons learned, not only validated OPERPs but also set the stage for Fliq. By combining Web3 transparency with structured engagement and operational rigor, the teams delivered both trust and sustained momentum in the trader community.
Disclaimer: This article is for informational purposes only and does not constitute investment advice, solicitation, or promotion of derivatives or prediction markets. Trading digital assets involves risk.
EthosX.
With $40M+ traded, 80,000+ transactions and the launch of Fliq, EthosX is redefining on-chain derivatives and prediction markets in Web3.
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